Areas of Expertise
Art Direction
Branding
Web Design
Illustration
Animation
I'm a Lead Visual Designer on the Marketing Team at Vitally. I spend my days focused on creating delightful brand experiences, fooling around with illustration and soaking up as much design knowledge as possible.
Before arriving at Vitally, I was a Lead Visual Designer at Udacity, a Lead Brand Designer at G2, a Senior Visual Designer on the Product Design Team at ThinkCERCA, and—prior to that—the Lead Visual Designer on the Brand Design Team at Sprout Social for 5+ years. At Sprout Social I managed a team of 8 designers and worked closely with marketing to elevate and define Sprout Social's brand. Prior to Sprout, I was part of the inaugural UX apprenticeship class at the boutique web design studio Fresh Tilled Soil. And before discovering my calling as a graphic designer, I worked as an Assistant Account Executive at Mullen in Boston.
My skills include pretty much any Adobe program (Illustrator, Photoshop, After Effects and Premiere Pro), as well as Figma and Sketch. I have experience with web, print and identity design, in addition to experience with illustration, animation and video editing. I occasionally like to get my hands dirty in HTML and CSS. In addition to a graphic design foundation, I have a traditional art background in life drawing and figure sculpture. I also enjoy tremendous amounts of tedium.
When not designing, I spend my time reading way too much.
Email
laura.elena.weiss@gmail.com